What is the Princess Project?

The Princess Project promotes self-confidence and individual beauty by providing free prom dresses and accessories to high school teens who cannot otherwise afford them. Our effort is made possible through invaluable volunteer, donor and community support.

  • San Diego has been helping teens since 2009 find their prom dress.
  • With the help of over 300 volunteers, we reach over 1,500 local teenagers, to make their prom dreams come true.
  • We collect 1,000’s of dresses each season. We hope to collect over 2,000 this season.
  • Over the past 10 years we have given away 8,450 dresses.


Benefit Cosmetics promotes “Bold is Beautiful”

Benefit Cosmetics is continuing its support for women through the Bold is Beautiful philanthropy project. Launched in 2015, the program instills confidence in women, encouraging them to be bold and helping them achieve their full potential through donations to charities that help women. 100% of the brow waxes done at Benefit Brow Bars go towards helping charities that support women. The Princess Project is proud to be a selected charity partner for the fourth year in a row with the Bold is Beautiful program! For more information, click here.

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