Dress Sale Fundraiser

You’ll find hundreds of dresses for every occasion: formal, dressy, casual, vintage, costume, and more! Plus, don’t miss our specialty-priced bridal gowns, shoes, and accessories.

This is a fundraiser event and sizes are limited. 100% of the proceeds support The

 Princess Project’s free prom dress giveaways for high school teens in Spring 2026.

NEW: 9 AM Early Access Dress Donation Bags

Get a head start on shopping and support our mission!

$25 Dress Donation Bag – Fill up to 10 dresses

$50 Dress Donation Bag – Fill up to 15 dresses

With your donation, you’ll receive a Princess Project reusable bag to fill with the number of dresses included in your ticket — and enjoy early entry at 9:00 AM, one hour before doors open to the public!

How it works:

1. Purchase your $25 or $50 Dress Donation Bag ticket.
2. Check in at the event to receive your official Princess Project bag.
3. Shop and fill your bag with up to 10 (or 15) dresses of your choice! (Bridal dresses excluded.)

All sales are final; no returns or exchanges.

Limit one bag per ticket.

Fundraiser Details:

Location: Mission Valley Mall – 1640 Camino Del Rio North, San Diego, CA 92108
(Northwest side next to DXL Men’s Store, across from LensCrafters, Phenix Salon, and the USPS Store. Park in underground section “D” and walk up the ramp — the store will be on your left.)

Last entry: 3:30 PM

Admission: Free with RSVP; early 9:00 AM access requires a Dress Donation Bag ticket.

All sales are final; no returns or exchanges.

Waiver Required: All attendees must complete a waiver before entering the store.

Minors (under 18) must have a parent/legal guardian complete the form.

To save time, please click here to complete your waiver in advance!

Accessibility & Etiquette: Food and drinks are not permitted inside. For safety and space, strollers and wagons must remain outside. Trained service animals (ADA-compliant) are welcome. Pets and emotional support animals are not permitted.

We may limit the number of guests inside at one time to ensure a comfortable shopping experience.

This is a charity fundraiser and all proceeds go towards our free prom dress giveaways in the Spring of 2026. There are no refunds if you cannot attend, but if you made a donation for a dress donation bag, you are welcome to transfer your dress donation bag ticket to another attendee! Please e-mail SanDiego@princessproject.org for further instructions!

Thank You for Your Support!

Your participation helps The Princess Project continue spreading confidence, kindness, and sparkle to high school teens in need of a dress for prom!